John Wiley, CEPA

CEO, Private Equity Strategist, Navy Veteran, Author, John Franklin Wiley

Free Business Speaker in Phoenix

  • Why 80% of Businesses Listed for Sale Never Sell – And What Smart Owners Do Differently

    TOPIC CATEGORY: Business

    Eight out of ten businesses that go to market never close a deal. Not because the businesses are bad but because the owners weren't ready. Drawing on his experience vetting over $75 million in acquisitions, John Franklin Wiley reveals the blind spots that kill deals before they start. MORE >

    In this practical, no-pitch talk, John walks your group through the five factors that actually determine whether a business sells or stalls – and the steps any owner can take today to protect their legacy and their retirement. This isn't about selling tomorrow. It's about making sure you can when the time comes.

    Your audience will walk away with:
    - The one question every buyer asks that most owners can't answer
    - Why emotional attachment is the #1 value killer
    - Three moves that can increase a company's sale price by 25–35%

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  • Streets to Submarines to the C-Suite: What Four Decades of Unlikely Turns Taught Me About Resilience

    TOPIC CATEGORY: Motivational

    By 15, John Franklin Wiley was on the streets. By 20, he was aboard a nuclear submarine. He went on to become a top income earner, a pastor, a CEO, and the founder of a nonprofit that turned an abandoned hospital into housing for homeless families. MORE >

    Along the way, he lost everything more than once and rebuilt every time. This isn't a rags-to-riches motivational speech. It's an honest, sometimes funny, deeply human look at what resilience actually costs and why the most important chapter of your life might be the one you haven't written yet.

    Your audience will walk away with:
    - Why resilience isn't about grit – it's about knowing when to pivot
    - The difference between surviving and rebuilding on purpose
    - How to find clarity in the middle of chaos

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  • From Military Service to Civilian Leadership: How Navy Discipline Translates to Business Results

    TOPIC CATEGORY: Educational

    The transition from military service to civilian leadership is one of the most underestimated challenges veterans face. It’s not about losing discipline – it’s about translating it. John Franklin Wiley served aboard nuclear submarines, where leadership under pressure wasn’t optional. After the Navy, John applied those same principles to build companies, lead nonprofits, and navigate private equity deals worth tens of millions. In this talk, he shares what military leadership actually looks like in the boardroom, the jobsite, and the small business – and why the skills veterans carry are exactly what today’s organizations need. MORE >

    Your audience will walk away with:
    • Three military leadership principles that directly translate to business
    • Why “command and control” isn’t what you think it is
    • How to leverage veteran discipline without losing civilian buy-in

    Ideal for veteran groups, civic organizations, Rotary and Kiwanis clubs, and any audience that values disciplined leadership.

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  • What’s Your Business Actually Worth? The Honest Conversation Owners Aren’t Having

    TOPIC CATEGORY: Business

    Most business owners have a number in their head – what they think their company is worth. Most of them are wrong. Not because they’re bad at business, but because they’ve never looked at their company through a buyer’s eyes. In this straightforward, no-pitch talk, John Franklin Wiley – a Certified Exit Planning Advisor and strategist who has evaluated over $75 million in acquisitions – walks your group through what actually determines business value, and the one mistake that routinely costs owners 25–35% of their potential sale price. MORE >

    Your audience will walk away with:
    • The five factors buyers actually use to value a company
    • Three questions every owner should be able to answer today
    • Why the business you’d want to buy isn’t the business you’re currently running Educational, actionable, and designed for business owners at any stage.

    Ideal for chambers, financial planning groups, and professional associations.

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  • You’re Not Broken – You’re Blocked: Rediscovering What Was Never Lost

    TOPIC CATEGORY: Self Improvement

    The self-help industry has spent decades telling you something is wrong with you – that you need to be fixed, healed, or optimized before you can live the life you want. But what if the entire premise is the problem? What if you’re not broken at all – just blocked? In this thought-provoking talk, John Franklin Wiley draws on his own journey – from incarceration and transformation in his early twenties to leading companies, building nonprofits, and publishing a book on consciousness – to challenge the stories we’ve inherited about what’s wrong with us. This isn’t self-help. It’s self-recognition. An invitation to stop chasing arrival and start noticing what’s already here. MORE >

    Your audience will walk away with:
    • Why the “fix yourself” industry keeps you stuck by design
    • The difference between healing and remembering
    • One practice for reconnecting with the clarity you already carry For anyone tired of performing their way to wholeness.

    Ideal for wellness groups, interfaith gatherings, book clubs, and personal growth audiences.

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  • Intuition as Strategy: Why Your Best Decisions Won’t Come from a Spreadsheet

    TOPIC CATEGORY: Self Improvement

    We live in a world obsessed with data, metrics, and analysis. But the most consequential decisions – the ones that change a career, a company, or a life – almost never come from a spreadsheet. They come from the quiet knowing that something is right before you can prove it. John Franklin Wiley has spent 40 years operating at the intersection of strategy and intuition – as a CEO, a private equity strategist, and a leader who’s made high-stakes decisions by trusting what he calls “the knowing in your knower.” This talk explores how to develop, trust, and act on your intuitive intelligence – without abandoning logic. MORE >

    Your audience will walk away with:
    • Why the data-vs-instinct debate is a false choice
    • How to distinguish intuition from impulse
    • Three practices for strengthening your intuitive intelligence in daily life A practical conversation about the skill nobody teaches but everyone uses.

    Ideal for business groups, personal development audiences, and anyone who’s ever known something was right before they could explain why.

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  • Second Acts: Why Your Most Important Chapter Might Be the One You Haven’t Written Yet

    TOPIC CATEGORY: Motivational

    After decades of building, leading, and sometimes losing – what comes next? For many people over 50, the answer feels unclear. The career is winding down. The identity you built around what you did is shifting. And no one’s talking about it honestly. John Franklin Wiley knows that moment. He’s reinvented himself more times than he can count – from the Navy to business, from ministry to private equity, from loss to rebuilding. In this reflective and energizing talk, he shares what he’s learned about purpose, identity, and the surprising freedom that comes when you stop performing and start becoming. MORE >

    Your audience will walk away with:
    • Why retirement isn’t an ending – it’s a design problem
    • Three questions that reveal what your “second act” actually looks like
    • The permission you’ve been waiting for (and why you don’t need it)

    Especially resonant for audiences 50+, retirement communities, active adult groups, and life transition workshops.

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  • The Art of the Pivot: How to Rebuild When the Plan Falls Apart

    TOPIC CATEGORY: Motivational

    Every life has a moment where the plan stops working. A career ends. A business fails. A health crisis hits. What separates the people who stay stuck from the ones who rebuild isn’t talent or luck – it’s the willingness to pivot without losing yourself in the process. Drawing from his own experience rebuilding across multiple industries and life stages, John Franklin Wiley delivers a talk that’s equal parts strategy and soul. He shares the pivots that worked, the ones that didn’t, and the quiet internal shifts that made the difference. MORE >

    Your audience will walk away with:
    • The three stages of every successful pivot (and where most people stall)
    • How to distinguish between quitting and strategic retreat
    • Why your next chapter doesn’t have to look anything like the last one Practical takeaways for anyone in transition, starting over, or wondering if their best days are behind them. Spoiler: they’re not.
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  • From Condemned Hospital to National Nonprofit: Leadership When the Odds Are Absurd

    TOPIC CATEGORY: Business

    In 2009, John Franklin Wiley walked into a 150,000-square-foot abandoned hospital with no funding, no staff, and a vision that made everyone nervous. Within a few years, it became River of Refuge – a fully operational transitional housing campus for homeless working families. This talk isn’t about nonprofit work. It’s about what happens when you lead from conviction instead of a business plan – when the resources are thin, the critics are loud, and the only thing you have going for you is an unwillingness to quit. John shares the real story: the financing nobody thought would work, the volunteers who showed up, the moments when the project should have died, and the lesson that transformed how he leads everything since. MORE >

    Your audience will walk away with:
    • Why vision without a plan still beats a plan without vision
    • How to lead when you can’t guarantee the outcome
    • The one question that kept the project alive when the money ran out

    A leadership story for any audience – business, civic, nonprofit, or faith-based.

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  • The Founder Trap: When You Become the Lid on Your Own Company

    TOPIC CATEGORY: Business

    You started it. You grew it. Now it can’t grow because of you. It’s not a failure – it’s a pattern that hits the best founders. John Franklin Wiley has lived this as a CEO and helped dozens of owners break free of it as a strategist. In this candid, story-driven talk, John unpacks why founder dependency is the #1 value killer in small and mid-size companies – and what it actually takes to build something that can run, grow, and eventually sell without you in every chair. MORE >

    Your audience will walk away with:
    • The three signs a founder has become the bottleneck
    • Why “delegation” alone doesn’t fix it
    • What buyer-ready leadership infrastructure actually looks like Practical, personal, and jargon-free.

    Built for entrepreneur groups, peer advisory roundtables, and business associations.

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